Logo : The Reference Guide to Symbols and Logotypes (9781780671802)

The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us. - Michael Bierut

This vast collection of over 1,300 symbols and logotypes - clearly arranged across 75 different categories according to their basic visual form - includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary designers.

This is a complete, taxonomical guide to the history, development and style of identity design.

Product details

• Format Paperback | 352 pages
• Dimensions 152 x 196 x 33.02mm | 748.43g
• Publication date 01 Aug 2018
• Publisher Laurence King Publishing
• Publication City/Country London, United Kingdom
• Language English
• Edition Statement 2nd ed.
• Illustrations note 1300 illustrations, 110 in colour
• ISBN10 1780671806
• ISBN13 9781780671802
• Bestsellers rank 26,326

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